Embracing Change

“Ruben’s message touches everyone and
pushes you
to focus on what’s important
in order to overcome all obstacles.  
His story exemplifies the crucial nature
of belief in oneself as the critical
element for success.”

John Helfrick – Director Business Excellence –  BASF

Ruben will Help Your People Reach Their Goals

Inspire Your People to Think Bigger and Take Action

Help Your People Take Advantage of Change

Reach Your Goals
and Feel Fantastic!

Ruben will Tailor His Presentation
Based on Your Needs

In only 10-15 minutes on the phone with you, Ruben will be able to learn the theme of your event, your goal for your people, and the challenges that are keeping your people from achieving your goals. The following titles and topics can be mixed and matched to create the perfect program for your audience.


Ruben has many hours of material made up of personal Olympic stories and stories of his adventures around the world (climbing mountains, running with the bulls in Pamplona, etc.). These stories powerfully illustrate the topics of teamwork, leadership, sales, overcoming challenges, embracing change, customer service, positive attitude and how to achieve more.

Ruben will always make sure to include stories in his presentation that fit your objectives.

Ruben’s Story in 5 Minutes

How Ruben reverse-engineered his way into the Olympics and how he can help your people experience a mental breakthrough that will help them reach their goals.

Ruben’s Beliefs and Philosophy >

It’s all About Helping You Reach Your Objectives

About Moving Your People to Commitment and Action for Your Goals

Get Some Popcorn and Enjoy this Highlight Video.

Ruben’s winning attitude is infectious. His story takes people’s excuses away.

Imagine your people experiencing Ruben’s presentation and becoming inspired to do whatever it takes for as long as it takes to reach and then surpass your goals.

“Ruben’s message is still resonating with me long after I heard him speak. In this world of information overload that doesn’t happen very often.”

– Dianna Gould – Field Services Director, Pacific West Region, Society of Human Resources Management (SHRM)



“You were the buzz at the conference. I had so many people come up to me after and tell me how much they enjoyed your presentation. You inspired and touched so many people this week. Thank you!” 

 – Robyn Carpenter –  National Business Aviation Assn.



Dealing with Change – Secrets of a Four-Time Olympian

Anybody that can switch from soccer to luge at the age of 21 and make it to the Olympics knows a thing or two about embracing change.

The luge is a lot like race car driving. In car racing, you use different tires for different road conditions. In the luge you prepare your steels differently for different tracks and for different weather. You have to be ready for any changes in conditions.

Whenever conditions change, whoever adapts first wins. Change is actually a good thing because it is like a blank slate – it gives you an opportunity to leave the competition behind.

If you don’t embrace change you’ll get left in the dust. Like a 6th-grade-educated truck driver who became a millionaire used to tell me, “If you always do what you’ve always done, you’ll always get what you’ve always got.”

In the 1970s, in the days of mechanical watches, Switzerland owned 50% of the world’s watch business. They refused to embrace the quartz movement technology and Japan took their business away.

When fuel injection replaced carburators in the 80s, the mechanics that didn’t embrace that change went out of business. When the analog copiers I sold in the were replaced by digital technology, the salespeople who didn’t embrace change lost their jobs.

Vinyl records got replaced by CDs, and today they are not putting CD players in laptops because that technology is being replaced.  In the telecommunications industry, they went from selling boxes to selling cloud services, the list goes on and on.

So deal with it. Everything that is comfortable for you right now is eventually going to change. But that’s a good thing.

Change is good. It gives you a chance to get ahead of your competition – as long as you embrace it. 

Your people will learn:

  • How to navigate challenges, problems and setbacks with agility.
  • How to use creativity to stay ahead of the game.
  • How to innovate in any situation.
  • How to take advantage of change to surpass your competition.
  • How to thrive in the midst of uncertainty and change.

Take Advantage of Change

Changing conditions give you an opportunity to pass your competition.

“Embrace Change to Win “

Read Ruben’s article here. (PDF)



Olympic Motivational Speaker Ruben Gonzalez

“Ruben’s energy and zeal really lit the torch in my heart! Ruben is motivational, encouraging and funny!”

Jane Hudson – Health One

Get Started and Don’t Quit

“If you always do what you’ve always done, you’ll always get what you always got.” 

Improvement requires change. And it requires pushing harder than you’ve ever pushed before.

By boldly taking action and leaving behind what feels safe, massive change can occur – life-changing change. When Ruben decided to pursue his Olympic dream he did exactly that. He abandoned the safe easy path and he embraced the bold, difficult path.

After listening to Ruben’s presentation your people will be ready to embrace change and focus on the end result. They’ll find the courage, determination, fortitude and resolve to do what it really takes to win. 

Your people will learn:

  • How to close the gap between where they are and where they want to be.
  • How to get themselves to take massive action.
  • How to become relentless in the pursuit of their goals.
  • How to become resilient in the face of life’s challenges.
  • How to start fast, play all out and finish strong.

“The Courage to Succeed”

Read Ruben’s article here. (PDF)

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“Your talk was superb. You helped our conference shine!”

– Daniel Ranta – Director, Knowledge Sharing – ConocoPhillips

“Ruben did a phenomenal job of bringing a message of hope to our associates.”

– David Erland – New York Life

“Ruben, you have inspired us all to reach new heights, and for that we salute you.”

– Kurt Ritter – General Marketing Manager – Chevrolet Motor Division

“Ruben’s message was insightful, motivating and inspirational. Ruben stands out a as a role model for all who have dreams and want to learn how to turn them into reality.”

– Neddy Perez – Shell Oil

“Ruben ignited our meeting. His message was right on target. It generated immediate action and helped us excel as a company.”

– George Chavel – CEO – Sodexo

“This was a fantastic lesson on leadership. Listening to ‘The story of your dreams and your life’ is a real example for us to  follow as Business leaders.”

– Caroline Basyn – CIO – Bacardi

“In the 20+ years I have been a member of NAHU, working with speakers during our annual meeting, I have heard and worked with some great ones – Terry Bradshaw, Steve Young, Joe Theismann, Mike Krzyzewski, Johnny Bench, and Lou Holtz to name a few.

After your terrific presentation last week I had many members come up to me and say you were the best they had heard. The long standing ovation you received is a testament to that. I also found you one of the easiest speakers to work with.

I strongly encourage anyone who needs a great speaker to consider Ruben Gonzalez!!”

– Robert Tretter – Former President – National Association of Health Underwriters 

Clients and Testimonials >

Don't Leave Your People's Success to Chance

Not if you want to stay competitive in today's fast-changing markets. 
Help your people live up to their full potential and excel at work.
Bring Ruben in to help your people experience a breakthrough.

Ruben will Help You Reach Your Objectives

 He’ll Teach Your People World-class Best Practices That will Improve Their Performance

Depending on your objectives, Ruben can tailor his presentation in several directions. Ruben’s presentation is about what he had to do to get to the Olympics and how following those principles will help you realize your goals faster. Bottom line, he helps improve individual and organizational performance.   In order to get to the Olympics he had to:  

  • Muster the belief in himself that he could eventually compete in the Olympics,
  • Reverse engineer the whole process,
  • Sell himself to the people whose help he would need,
  • Create a team of people to help him get there,
  • Raise capital to fund the Olympic project,
  • Become resilient in the face of huge obstacles, and finally,
  • Perform under huge pressure.

Ruben made it in spite of:

  • Not taking up the sport of luge until he was 21 years old,
  • Living thousands of miles from the Olympic luge training centers and,
  • Not being a great athlete to begin with.

He went on to become the only person to ever compete in four Winter Olympics each in a different decade.  

“If you will listen to Ruben speak your life will change.”

– Lou Holtz

Ruben’s Beliefs >

Ruben will show your people how to:

  • Increase their self-belief,
  • Become more resilient so they can overcome obstacles,
  • Become self-reliant so can solve their own problems,
  • Improve sales closing rates,
  • Work as a team,
  • Become better leaders,
  • Improve customer retention rates, and
  • To take responsibility to they can become more productive.

Ruben’s story takes people’s excuses away and fills them with the belief they need to fight for their goals and dreams. Ruben will give your people a swift kick in the rear. His story will be a wake up call that will leave your people wanting to burn the house down – ready to take massive action for you.

Book Ruben Today and Make Your Meeting
an Olympic Experience You will Never Forget.

To check availability call 832-689-8282 or email Ruben@TheLugeMan.com